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& nbsp; & nbsp; & nbsp; There is a well-known Nike myth: in Beaverton, Oregon, Nike headquarters in the four-storey unseen pair of shoes, the staff busy doing only two things: a thing is to build a global marketing network, the other thing is to manage its worldwide company. Not a production equipment, Nike Corporation to create a worldwide empire. A pair of Nike shoes, producers can only get a few cents of revenue, by virtue of its global sales, Nike Corporation was able to get dozens or even hundreds of dollars in profits. & nbsp; & nbsp; & nbsp; but those Nike as enterprise outstanding cases of people may forget to follow suit, and in 1982, Nike had gone through a difficult phase, Adidas, Converse, Reebok and strong enemy waited for opportunities, sales have fallen sharply, in many people's eyes, Nike is a "setback, the internal morale of the second-rate manufacturing enterprises." & nbsp; & nbsp; & nbsp; & nbsp; Nike's response is to decentralization, increased product variety, to promote the product line differentiation. From the original basketball shoes in recent years the main changes to the golf supplies series, and Tiger Woods as a spokesperson, while strengthening the promotion of soccer shoes to meet the football population increase. Soccer Sporting Goods Series is currently the turnover has been as high as $ 1 billion, a 25% share of the global market, but also up to 35% market share in the European market. Under the change management strategy, the company with a 18-month period the situation stabilized, from 1993 to 1997, Nike's sales were explosive growth, rising from $ 2,000,000,000 to $ 9,000,000,000. & nbsp; & nbsp; & nbsp; & nbsp; In addition, and many businesses, Nike, accelerated expansion by acquiring other companies, following after 1988, Nike, Cole Haan, have been acquired, merged with skates in 1995 Manufacturer Bauer company, 2002 acquisition of skateboards and apparel manufacturer Hurley International companies, and acquired the sneaker maker Converse Inc. in 2004. Nike's strategy is to seek the acquisition of those products can complement each other, similar management style, as well as certain r foamposites for cheap esearch and development capabilities of enterprises, and take advantage of the acquisition to suppress opponents. & nbsp; & nbsp; & nbsp; Nike's business in the present structure, Cole Haan shoes have already achieved sales of approximately $ 300 million, and Nike was originally bought the company spent only $ 80 million ; The Converse company before being acquired, and its sales have been declining, but after the acquisition, but there was a 25% increase. Not only that, Cole Haan's Nike footwear products can be integrated into advanced shoe just technology, such as Bauer and Hurley International companies have their own R & D center, Nike introduced new products at the time, mostly with reference to their professional design advice, And just to make up for the Nike Converse canvas shoes in the field of white. & nbsp; & nbsp; & nbsp; in the process of mergers and acquisitions, and Nike had also committed many mistakes: After the initial buy Cole Haan, Nike wishful thinking throughout his own in Cole Haan to, and follows extensive management model, resulting in the latter strong dissatisfaction, when the conflict intensified, Cole Haan Nike executives even demanded "Get out of the factory." After realizing his mistake after the Nike Group acquired companies adopt an open management style, and give it an independent rights. Nike company timely feedback to ensure the ability to regain market. & nbsp; & nbsp; & nbsp; to construct as a business expansion mode and at the same time, Nike continues to transform the house, put a large shoe department is divided into several smaller departments, each A small department in charge of sports sneakers, speed up the product development process. The entire operation of chain enterprises, Nike also be adjusted, especially the inventory control system and overseas sales system. Nike require dealers to be 6-8 months in advance to book 80% of its total sales, so as to give a 10% discount. This makes the situation well aware of Nike can order and have enough time to arrange, to avoid excessive inventory, save the card to get a good ex-factory price. & nbsp; & nbsp; & nbsp; In addition, Nike h Cheap jordans online air jordan 11 blackout for sale as taken in the production of a virtualization strategy, not all products manufactured by their own production, but all outsourced to other manufacturers processing. All personnel, material, financial and other resource companies together, concentrated into product design and marketing to go, to cultivate the company's product design and marketing capabilities. & nbsp; & nbsp; & nbsp; The benefits of virtual enterprises is "with the greatest organization to achieve maximum power." An enterprise of their own limited resources, limited organizational structure, virtual enterprise to achieve a market strategy and composition, each member of which only acts as a part of the structure and function, through information networks, supporting production in accordance with the spatial distribution of virtual enterprise and complex logistical support, such as corporate structure and the establishment of traditional organizational structure compared to the cost advantage of a larger structure, greatly improving the competitiveness of enterprises. & nbsp; & nbsp; & nbsp; implement virtual production, Nike will design drawings to the manufacturer so that they strictly according to the drawing style of production, and later by Nike OEM, and products through the company's marketing network to sell out products. This model fully realize the complementary role. This strategy Nike's, saving a lot of productive investment and equipment acquisition cost, the outsourcing of production and processing of products for many enterprises in developing countries of Southeast Asia and other places, the use of cheap local labor, which greatly saves labor costs, This is also an important reason why Nike shoes at lower prices to compete with other brand-name products. & nbsp; & nbsp; & nbsp; of course, we need to see is that the management of virtual enterprises, many special factors: & nbsp; & nbsp; & nbsp; & nbsp; virtual enterprise from the traditional linear power system into a coordinated system of equality, from the traditional superior-subordinate relationship into an equal and harmonious relations. Virtual Enterprise Manager is no longer commands cheap jordans for sale the publisher, but the coordinator of each other, virtual enterprises in order to play its advantages, must be knowledge management (KM), the excavation of the entire virtual enterprise and knowledge related to cooperation between the units, development, preservation, sharing, and other services, so that personal knowledge into organizational knowledge, to maximize integration of resources. & nbsp; & nbsp; & nbsp; at the same time, the negative impact of cultural conflicts on the virtual enterprise virtual enterprise globalization strategy will fail. Thus, the creation of cultural synergy is particularly important. Facing an uncertain, changing partners, how to avoid the lack of communication of the information, conduct cross-cultural background, cross-regional communication and the success of virtual enterprise will play a very key role.In recent years New Balance with extremely fast thunder speed to seize market share, its popular 574 shoes is denied. Soon we will spend the hot summer of 2014, while New Balance has us ready ahead of the new New Balance 574. This time, New Balance was used as the main colors of blue and gray of the new, and with a red dotted. 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We see the shoes with Air Jordan 11 similar upper material design from the figure, are leather and fabric with a midsole cushioning, as by Air Max. The first exposure is the gray color matching and white purple color, but unfortunately, there is no release of the Bulls color, and hope that Nike later can meet the majority of sneaker bull complex". Nike Kobe 9 Elite "Restored" cheap air jordans sale information reminds 2014-10-22 10:49:07 earlier reported for you this double Nike Kobe 9 Elite "Restored" finally to meet with you, shoes overall selection of green with black to build the overall shoes, golden Swoosh dotted in the vamp, and finally presented with a white outsole. The shoes are full of youthful flavor, but they retain the movement of shoes. The black mamba snakeskin texture modified vamp cortex make shoes more aggressive". The shoes will be on sale tomorrow, like friends must not miss it. Nike Kobe 9 Elite "Restored" item: 630847-077 release date: 10/23/14 sale price: $225Nike SF-AF1 Mid before the explosion and fire on again before the exposure of a brand new pair of red and white color. The white leather uppers collocation canvas material to build, and into the red letter details as embellishment, zipper design is also the heel of shoes to wear to bring more convenience, can be said to be full of sense of function, finally equipped with dark red sole show. currently, the shoe has not yet announced the relevant date of sale, pricing 150 euros, want to start friends may wish to pay more attention to. APP download [get], WeChat public number: [get movement trend], scan code take you into the forefront of Sneaker, fashion trends, more free shoes true and false authentication service, you experience! 1994 launched Air Jordan 1 Retro OG Air Jordan 1 can be said to be the first engraved, is also the most close to the original 1985 Air Jordan 1 Retro High OG shoes design. Air Jordan and Retro OG 1 as the history of the classic shoes, so many new and old Sneaker header to sink, as well as a reminder of the endless jiapin! The day before Air Jordan 1 Retro High OG again brought the new "SAIL", in addition to the same design and material configuration, it is worth noting that the new version of the red tongue and a standard shoelace! It is reported that the Air Jordan 1 Retro High OG "SAIL" will be officially on sale in June 20th, priced at $160, should pay attention to the love of friends can. Air Jordan international footballA few days ago we had to bring the Air Foamposite Pro University Red spy, and recently the foreign website again for the fans to release a group of HD shoes making plans, let us take the zero distance to feel something. 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However, in the clothing of the high price of consumer complaints at the same time, shoes brands are also worried for their meager profits. In the consumer brands and two parties are plagued by background, what is the erosion of the shoes industry chain profit? How to seek a breakthrough in the existing shoes brands under the environment of ? can't afford the price mid October is the season of shoes, the brand on the market in the launch of new products on the new, but also launched the "new discount" activities. Over the weekend, Chinese shoes network reporter visited found, Baleno, broadcast:, ONLY and other brands were broadcast to discount to the new autumn and winter. why are these new brands going to be discounted? It seems to be promotions, but in essence, products are priced blindly, trying to lure consumers through small temptations." Shanghai good habitat Brand Management Co., Ltd. General Manager Cheng Weixiong said. in this regard, the investment consultant, light industry researcher Zhu Qinghua expressed approval. According to his analysis, the current high price problem does exist China many brand shoes and apparel. In the department store brand shoes, hundreds of thousands of yuan, has exceeded the level of consumers to buy more. shoes on new shoes and apparel brand discounts and high pricing there are logical relations how? The consumption analysis of deputy director of the economic research department Zhao Ping said the Ministry of Commerce on consumption and circulation, an important means to store the discount as a response to the reduced flow, the drop in sales. The store mainly adopts the way of deduction associates, so its discount on the store and not much loss, loss of big brands. Therefore, the brand manufacturers to reduce their losses, the factory price will be relatively high. Moreover, in order to ensure that the brand itself has a certain profit margin when the product discounts, the brand has to take the high price as a coping strategy. It can be said that this is an inevitable result, so it is difficult to have shoes and apparel products sold. according to Zhao Ping's analysis, demand - end sales discount - brand business to improve pricing, which form a vicious spiral, it is of course in shoes and apparel brand agent system under the premise of taking. In a shopping center in Beijing, Haidian District, consumers, Ms. Zhang told reporters, "although in discount, but a coat or hundreds of thousands of dollars, I feel more and more unable to afford clothes."." indeed, this year, China's clothing consumption prices rose significantly. According to the National Bureau of statistics released CPI (consumer price index) data show that the average clothing 1-9 month cumulative increase of 2.9%, including clothing, shoes and clothing processing services respectively rose to 2.9%, 3%, 5.5%, an average increase of 1.4% is much higher than that of CPI. in Cheng Weixiong's view, many local popular brands are shouting everydayThe streets of London brand Trapstar seems to PUMA's Disc Blaze has a special liking, launched in May White Noise joint design, this time to start the second round of cooperation. 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